It’s been almost two years since millennial pink, aka Tumblr pink, aka that muted rosy shade found on Glossier products and the inside of Mansur Gavriel bags, rose to ubiquity. At times, it seemed as though another self-acknowledging “gendered” hue might usurp millennial pink’s throne, that baby blue or lavender might begin its own stereotype-redefining reign. But thus far, none have managed to build up the hype that, to this day, surrounds that oh-so-trendy faint flamingo pink.
We’re about 95 percent certain that’s about to change. As exemplified by the Fall 2018 runways, subtlety is OUT and all things 80s — including hot pink, the MTV Generation’s favorite color — are IN.
Some might call it fuchsia. Others Schiaparelli pink, after the surrealist, Paris-based Italian designer credited with beginning the “shocking” pink rage back in the 30s. To sneakerheads, it’s “Laser Pink,” the bright, Barbie-esque color that’s splashed all over Nike and Comme Des Garçons latest Air Max 180 collab. Whatever you label it, the loudmouth hue was all over the Fall 2018 runways — particularly those of New York and Milan.
In New York, Michael Kors, Alexander Wang, Anna Sui, Adam Selman, Cushnie et Ochs, Oscar de la Renta, Hellessy, Matthew Adams Dolan, Ulla Johnson, Marc Jacobs, Carolina Herrera, Prabal Gurung and more proved that hot-pink knows no aesthetic limitations. It’s perfect for NSFW officewear (i.e. the tailored, body-con, zip-up onesies that came paired with Matrix shades at Wang), seductive off-the-shoulder evening dresses (teamed with bold statement tights at Selman) or relaxed, whimsical knitwear and trousers (as seen at Johnson’s 20th anniversary show).
European designers were less about head-to-toe hot pink lewks and more about pairing the vibrant shade with other equally brash colors and materials. At Marni, super-wide hot pink pants came layered under bright green and purple knitted tunics. At Dolce & Gabbana, violently pink tights managed to look basic when paired with a floral brocade silk suit and glittery tiger-striped blouse. (Jeremy Scott, an exception to the rule — and a New York designer at heart — showed a very Wang-esque zipper-heavy belted one-piece at Moschino.)
Suffice it to say, with Alessandro Michele’s more-is-more styling philosophy flooding all corners of the fashion world, hot pink can pretty much be considered a neutral. And the fact that the color was so prevalent on the Fall 2018 runways serves as a clear indication that the fashion world is ready to dress like Fran Drescher. So we picked out 20 items that’ll add a pop of hot pink to your wardrobe, all shoppable in the slideshow below.
Bow Top, $45.90 at Zara
Comme Des Garçons x Nike
Women's Air Max 180 Sneakers, $250 at Barneys
Satin Knot Front Slip Dress, $55 at Topshop
Tiny D Box Cross Body Bag, $380 at Shopbop
Louisa Pant, $96 at Need Supply
& Other Stories
Bateau Neck Top, $65 at & Other Stories
Tie Waist Flared Dress, $365 at Farfetch
Von Earrings, $168 at Shopbop
Pink Denim Jacket, $59.99 at Mango
Pink Satin Mary Jane Heels, $750 at SSENSE
Pink Pansy S Face Beanie, $150 at SSENSE
Sena Color-Block Organic Cotton-Voile Maxi Dress, $275 at Net-a-Porter
Plus Size Off-the-Shoulder Crop Top, $15.90 at Forever 21
Pink Julliard Knitted Jumper, $560 at Farfetch
Pink Fortune Cookie Earrings, $319 at Farfetch
Denim Zip Through Dress in Hot Pink, $30 at ASOS
Pink Satin Squared Pointy Heels, $505 at SSENSE
Floral Print Dress, $79.99 at Mango
Vinyl Visor Officer's Cap, $397 at Farfetch
Tulle Midi Skirt, $401 at Farfetch
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