The future of sneakers is here. Adidas has unveiled its newest shoes, and they're remarkably high-tech. The brand describes the new Futurecraft 4D as "the world’s first high performance running shoe featuring midsoles crafted with light and oxygen using Digital Light Synthesis." Intrigued? So are we.
The press release explains the technology behind the new sneakers: "Designed based on the brand’s extensive library of athlete running data and crafted with Carbon’s Digital Light Synthesis technology, the Futurecraft 4D midsole is a single component featuring precisely engineered zones that address different needs of running such as propulsion, cushioning, stability, and comfort." Oh, and did we mention they look chic too?
The shoes are $300 and are only available at three New York City stores: Kith, Packer Shoes, and Sneakersnstuff. However, Adidas's website allows you to sign up to receive updates on future launches. Are you dying to get your hands on them? Scroll down to get a close-up look at the new sneakers.